{"id":4032,"date":"2014-05-15T12:50:43","date_gmt":"2014-05-15T11:50:43","guid":{"rendered":"http:\/\/www.tranches-de-marketing.com\/veille\/interview-le-community-management-de-nutella\/"},"modified":"2014-05-15T12:50:43","modified_gmt":"2014-05-15T11:50:43","slug":"interview-le-community-management-de-nutella","status":"publish","type":"post","link":"http:\/\/www.tranches-de-marketing.com\/veille\/interview-le-community-management-de-nutella\/","title":{"rendered":"Interview : le community management de Nutella"},"content":{"rendered":"<p><img loading=\"lazy\" width=\"148\" height=\"83\" src=\"data:image\/gif;base64,R0lGODdhAQABAPAAAP\/\/\/wAAACwAAAAAAQABAEACAkQBADs=\" data-lazy-src=\"http:\/\/ressources.blogdumoderateur.com\/2014\/05\/i-love-nutella-148x83.jpg\" class=\"attachment-related-thumb wp-post-image\" alt=\"i-love-nutella\" style=\"margin-bottom: 5px;clear:both\" \/><noscript><img loading=\"lazy\" width=\"148\" height=\"83\" src=\"http:\/\/ressources.blogdumoderateur.com\/2014\/05\/i-love-nutella-148x83.jpg\" class=\"attachment-related-thumb wp-post-image\" alt=\"i-love-nutella\" style=\"margin-bottom: 5px;clear:both\" \/><\/noscript><\/p>\n<p>Sur Facebook, Nutella est une r\u00e9f\u00e9rence. La marque rassemble pas moins de 26 millions de fans sur sa page. Ne cherchez pas plus loin, il s&#8217;agit de la premi\u00e8re page Facebook en France, avec 3,5 millions de fans locaux. Cette r\u00e9ussite n&#8217;est pas li\u00e9e aux hasard : elle est le&#8230;<\/p>\n<p>Article publi\u00e9 sur le <a rel=\"publisher\" href=\"https:\/\/plus.google.com\/117422587356674759179\">Blog du Mod\u00e9rateur<\/a> : <a rel=\"nofollow\" href=\"http:\/\/www.blogdumoderateur.com\/community-management-nutella\/\">Interview : le community management de Nutella<\/a><br \/> Suivez \u00e9galement l&rsquo;actualit\u00e9 du blog sur <a href=\"https:\/\/twitter.com\/#!\/blogmoderateur\">Twitter<\/a> et <a href=\"http:\/\/www.facebook.com\/blogdumoderateur\">Facebook<\/a><\/p>\n<p><img loading=\"lazy\" src=\"data:image\/gif;base64,R0lGODdhAQABAPAAAP\/\/\/wAAACwAAAAAAQABAEACAkQBADs=\" data-lazy-src=\"http:\/\/feeds.feedburner.com\/~r\/captainjob\/~4\/rVlUTrvsYm0\" height=\"1\" width=\"1\" \/><noscript><img loading=\"lazy\" src=\"http:\/\/feeds.feedburner.com\/~r\/captainjob\/~4\/rVlUTrvsYm0\" height=\"1\" width=\"1\" \/><\/noscript><\/p>\n<p>Source: <a href=\"http:\/\/feedproxy.google.com\/~r\/captainjob\/~3\/rVlUTrvsYm0\/\" rel=\"dofollow\">Interview : le community management de Nutella<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sur Facebook, Nutella est une r\u00e9f\u00e9rence. La marque rassemble pas moins de 26 millions de fans sur sa page. Ne cherchez pas plus loin, il s&#8217;agit de la premi\u00e8re page Facebook en France, avec 3,5 millions de fans locaux. Cette r\u00e9ussite n&#8217;est pas li\u00e9e aux hasard : elle est le&#8230; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts\/4032"}],"collection":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/comments?post=4032"}],"version-history":[{"count":0,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts\/4032\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/media?parent=4032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/categories?post=4032"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/tags?post=4032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}