{"id":31746,"date":"2015-04-23T09:50:24","date_gmt":"2015-04-23T08:50:24","guid":{"rendered":"http:\/\/www.tranches-de-marketing.com\/veille\/retail-76-des-personnes-en-magasin-utilisent-leur-smartphone-lere-phygitale-est-elle-en-marche\/"},"modified":"2015-04-23T09:50:24","modified_gmt":"2015-04-23T08:50:24","slug":"retail-76-des-personnes-en-magasin-utilisent-leur-smartphone-lere-phygitale-est-elle-en-marche","status":"publish","type":"post","link":"http:\/\/www.tranches-de-marketing.com\/veille\/retail-76-des-personnes-en-magasin-utilisent-leur-smartphone-lere-phygitale-est-elle-en-marche\/","title":{"rendered":"#Retail : 76% des personnes en magasin utilisent leur smartphone. L\u2019\u00e8re phygitale est-elle en marche ?"},"content":{"rendered":"<p>Pr\u00e9sent\u00a0aujourd&#8217;hui dans 14 pays &#8211; principalement en Europe &#8211; Roamler est une startup\u00a0d\u00e9j\u00e0 bien d\u00e9velopp\u00e9e,\u00a0sur le\u00a0secteur de la grande distribution, et plus sp\u00e9cifiquement sur le march\u00e9 de l&#8217;analyse factuelle de la distribution. Concr\u00e8tement, Roamler propose une\u00a0solution pour contr\u00f4ler le point de vendre gr\u00e2ce \u00e0 une communaut\u00e9 pr\u00e9sente sur mobile, qui v\u00e9rifie physiquement le nombre de [&#8230;]<\/p>\n<p>Source: <a href=\"http:\/\/feedproxy.google.com\/~r\/Maddyness\/~3\/EttJbFOlloE\/\" rel=\"dofollow\">#Retail : 76% des personnes en magasin utilisent leur smartphone. L\u2019\u00e8re phygitale est-elle en marche ?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pr\u00e9sent\u00a0aujourd&#8217;hui dans 14 pays &#8211; principalement en Europe &#8211; Roamler est une startup\u00a0d\u00e9j\u00e0 bien d\u00e9velopp\u00e9e,\u00a0sur le\u00a0secteur de la grande distribution, et plus sp\u00e9cifiquement sur le march\u00e9 de l&#8217;analyse factuelle de la distribution. Concr\u00e8tement, Roamler propose une\u00a0solution pour contr\u00f4ler le point de vendre gr\u00e2ce \u00e0 une communaut\u00e9 pr\u00e9sente sur mobile, qui [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[],"_links":{"self":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts\/31746"}],"collection":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/comments?post=31746"}],"version-history":[{"count":0,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts\/31746\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/media?parent=31746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/categories?post=31746"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/tags?post=31746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}