{"id":19144,"date":"2014-11-13T15:59:14","date_gmt":"2014-11-13T14:59:14","guid":{"rendered":"http:\/\/www.tranches-de-marketing.com\/veille\/interview-bougezroger-la-campagne-de-communication-dhomelive-par-orange\/"},"modified":"2014-11-13T15:59:14","modified_gmt":"2014-11-13T14:59:14","slug":"interview-bougezroger-la-campagne-de-communication-dhomelive-par-orange","status":"publish","type":"post","link":"http:\/\/www.tranches-de-marketing.com\/veille\/interview-bougezroger-la-campagne-de-communication-dhomelive-par-orange\/","title":{"rendered":"Interview : #BougezRoger, la campagne de communication d\u2019Homelive par Orange"},"content":{"rendered":"<p><img loading=\"lazy\" width=\"148\" height=\"83\" src=\"data:image\/gif;base64,R0lGODdhAQABAPAAAP\/\/\/wAAACwAAAAAAQABAEACAkQBADs=\" data-lazy-src=\"http:\/\/ressources.blogdumoderateur.com\/2014\/11\/bougez-roger-148x83.jpg\" class=\"attachment-related-thumb wp-post-image\" alt=\"bougez-roger\" style=\"margin-bottom: 5px;clear:both\" \/><noscript><img loading=\"lazy\" width=\"148\" height=\"83\" src=\"http:\/\/ressources.blogdumoderateur.com\/2014\/11\/bougez-roger-148x83.jpg\" class=\"attachment-related-thumb wp-post-image\" alt=\"bougez-roger\" style=\"margin-bottom: 5px;clear:both\" \/><\/noscript><\/p>\n<p>Vous l&#8217;avez sans doute remarqu\u00e9, \u00e0 la TV ou sur le net : ces derniers temps, Jeanne a besoin de vous pour &#171;&#160;bouger Roger&#160;&#187;. Derri\u00e8re cette invitation\u00a0se cache la\u00a0campagne de communication d&#8217;Orange pour mettre en avant son nouveau service d&#8217;objets connect\u00e9s (Homelive). Pour mieux comprendre les coulisses de l&#8217;op\u00e9ration Bougez&#8230;<\/p>\n<p>Article publi\u00e9 sur le <a rel=\"publisher\" href=\"http:\/\/www.blogdumoderateur.com\">Blog du Mod\u00e9rateur<\/a> : <a rel=\"nofollow\" href=\"http:\/\/www.blogdumoderateur.com\/bougez-roger-homelive\/\">Interview : #BougezRoger, la campagne de communication d&rsquo;Homelive par Orange<\/a><br \/> Suivez \u00e9galement l&rsquo;actualit\u00e9 du blog sur <a href=\"https:\/\/twitter.com\/BlogModerateur\">Twitter<\/a>, <a href=\"https:\/\/plus.google.com\/+Blogdumoderateur\">Google+<\/a> et <a href=\"https:\/\/www.facebook.com\/blogdumoderateur\">Facebook<\/a><\/p>\n<p><img loading=\"lazy\" src=\"data:image\/gif;base64,R0lGODdhAQABAPAAAP\/\/\/wAAACwAAAAAAQABAEACAkQBADs=\" data-lazy-src=\"http:\/\/feeds.feedburner.com\/~r\/captainjob\/~4\/xywpbsp-y6w\" height=\"1\" width=\"1\" \/><noscript><img loading=\"lazy\" src=\"http:\/\/feeds.feedburner.com\/~r\/captainjob\/~4\/xywpbsp-y6w\" height=\"1\" width=\"1\" \/><\/noscript><\/p>\n<p>Source: <a href=\"http:\/\/feedproxy.google.com\/~r\/captainjob\/~3\/xywpbsp-y6w\/\" rel=\"dofollow\">Interview : #BougezRoger, la campagne de communication d\u2019Homelive par Orange<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vous l&#8217;avez sans doute remarqu\u00e9, \u00e0 la TV ou sur le net : ces derniers temps, Jeanne a besoin de vous pour &#171;&#160;bouger Roger&#160;&#187;. Derri\u00e8re cette invitation\u00a0se cache la\u00a0campagne de communication d&#8217;Orange pour mettre en avant son nouveau service d&#8217;objets connect\u00e9s (Homelive). Pour mieux comprendre les coulisses de l&#8217;op\u00e9ration Bougez&#8230; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts\/19144"}],"collection":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/comments?post=19144"}],"version-history":[{"count":0,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/posts\/19144\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/media?parent=19144"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/categories?post=19144"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tranches-de-marketing.com\/veille\/wp-json\/wp\/v2\/tags?post=19144"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}